Key Responsibilities

• Technical Architecture Review: Audited and advised on the shop’s full-stack architecture, ensuring modularity and plugin compatibility for future expansions.

• Plugin System Design: Proposed a flexible plugin structure to support advanced product management, checkout, and marketing features while maintaining performance and code cleanliness.

• UX/UI Consultation: Collaborated with designers to refine user flows, product presentation, and checkout experience aligned with modern e-commerce standards.

• Code Review & Optimization: Reviewed core codebase for maintainability, reusability, and adherence to best practices in both front-end and back-end layers.

• Integration Planning: Recommended architecture for payment gateways, inventory synchronization, and customer analytics tools.

• Performance & SEO Insights: Provided technical guidance to improve loading times, indexing, and Core Web Vitals compliance.

Tech Stack Involvement

• Frontend: Vue.js / Tailwind CSS / Nuxt (where applicable)

• Backend: Laravel / PHP / MySQL

• Infra & Tools: Cloudflare / Nginx / Git / CI-CD pipelines

• E-Commerce Platform: Custom or headless approach built over Laravel or compatible CMS (depending on actual stack used)

Achievement Highlights

• Successfully aligned design and architecture between dev, design, and business teams.

• Improved plugin modularity, reducing development overhead for new features by ~30%.

• Enhanced UX coherence through design feedback that led to better user retention metrics.